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It makes perfect sense to know that this form of marketing is growing more and more every day, since the promise is to do more with less.

If we compare the guerrilla marketing model with traditional marketing, we won't always find a big difference in technical terms. After all, both rely on advertisements that try to attract people's attention to a product, service or idea. The difference lies in the approach.

Guerrilla marketing is designed to be so eye-catching that it becomes impossible to ignore, ultimately creating a lasting impression in the minds of customers.